Atlanta is infamous for the hip-hop culture and the talent that emerges from it. The city has produced some of hip-hop’s finest acts, from Outkast, to T.I., to Migos and more. They’ve helped set trends that the rest of the industry adopts, from fashion statements to the type of music that’s being made.

The Swisher Sweets Artist Project stopped in Atlanta on September 22nd for a sold-out show featuring a batch of Atlanta’s most-talented and coveted spitters. Headlined by the legend and pioneer — Gucci Mane, with support from Kelechi, and Lil Freaky, the Atlanta Pack Night was an unforgettable event.

Before the doors opened to the public, several excited fans were lined up down Roswell Rd. anxiously waiting to get inside. Through the doors awaited an exclusive pre-show red carpet experience where some of the industry’s finest got interviewed by the media. From Swisher’s President John Miller, to popular artists like Miss Mulatto and Akbar V, to familiar faces like Ponce De’Leioun and Kelechi, the carpet was booming as fans poured in and quickly filled the Buckhead Theatre.

Gucci Mane is who you call a rapper’s favorite rapper. Gucci has been influential to the culture for over a decade and there’s no slowing down in sight. The moment he hit the stage at the Buckhead Theatre, the fans were locked in chanting song after song. Gucci gave it his all and then some. Filled with classic records like “Wasted”, “Freaky Girl” and “Lemonade”, as well as more recent smash hits like “Both”, “Slippery” and more, Guwop went strong for a memorable set. And that’s not all, the man known for putting other artists on the map took some time to bring out some special guests including 1017 signees Yung Mal and Asian Doll.

Of course, Gucci never goes anywhere without one special person, and that is his wife Keyshia Ka’oir Davis. Midway through the show, Gucci brought his queen on stage and immediately was met with an uproar of applauses and cheering. Right after he brought her out, Gucci performed “Freaky Girl” and set the stage on fire. Ending the show on his widely loved “First Day Out” track, the sold-out venue was left breathless and satisfied. That’s the Gucci effect, for you.

Backed by his band, Artist Project veteran Kelechi kicked things off and quickly set the tone. Kelechi’s crowd-control is next-level and his ability to get everyone engaged is noteworthy. He even took time to shout out some of his fans who sent him DMs before the show. Three of the girls in the front row were very excited, to say the least.

The next of Swisher’s emerging artists was ATL’s own Lil Freaky, aka, Mr. Dripset. Draped in a ton of jewelry, sunglasses and an Atlanta Hawks jersey, this energetic and passionate artist gave fans just that — energy and passion. During his pre-show interview, Freaky revealed that he’s got a brand new project dropping before the year’s over, as well as a very exciting announcement he’ll be making soon.

Next up in the Pack Night series is Houston on October 20th where Machine Gun Kelly, Don Toliver, Rizzoo Rizzoo and J Soulja will take over the stage at Numbers. Visit to get more details and to purchase tickets. You won’t want to miss this one!